Undergraduate Catalog 2021-2022

JMS 387 Advertising Copywriting

Advertising from the copywriter's standpoint; planning and writing creative strategies. Create copy for broadcast and print media and learn illustration and layout concepts.

Credits

3

Prerequisite

(JMS 210 with a minimum grade of C) and (JMS 345 or JMC 345 with a minimum grade of C)

Major/Minor Restriction

Include Journalism Major(s)

Course Fee

Course Fee Required