Data analytics considers methods for structuring and manipulating large databases, extracting usable datasets and performing statistical and textual analysis to support decision-making. Exploratory, confirmatory and predictive analytics will be examined. Data visualization considers techniques to communicate statistical and operations information efficiently through graphical techniques. This includes dashboards, charting, plotting and mapping methods.
(Concurrent Prerequisite
MBA 554 with a minimum grade of C) and (Completion of MBA Foundation Modules)
Examines organizational behavior topics such as motivation, team dynamics, perception, power, politics, conflict, and culture, with an in-depth view of ethical leadership.
This course examines concepts involved in planning, implementing and evaluating the marketing strategies of various organizations. Topics include marketing strategy tools, positioning, brands, price, place, promotion, market research, and marketing plan.
(Concurrent Prerequisite
MBA 554 with a minimum grade of C) and (Completion of MBA Foundation Modules)