2014-2015 Undergraduate Catalog

ART 473 Brand Identity Design

Prerequisite: ART 376.  Advanced studio course focusing on the visual expression of branding and identity systems. Students use contemporary design analysis, research and creative strategy techniques, develop comprehensive branding and marketing campaigns, and execute quality presentations. Repeatable, maximum of six credits.  Majors/Minors only.  Sophomores or above.

Credits

3