**Review** Undergraduate Catalog 2025-2026

JMS 310 News Reporting and Writing

Intermediate reporting and writing for print, broadcast and online news. Focus on publication of stories on government and current issue coverage.
3

Prerequisites

JMS 210 with a minimum grade of C

Major/Minor Restriction

Include Journalism Major(s)

Course Fee

Course Fee Required

JMS 312 Digital Storytelling

Students will develop successful visual storytelling skills to prepare them for careers in broadcast television, post production house and digital publications. Students will produce electric news gathering style news packages, increase their speed in video editing, and understand how to script news packages, develop active voice writing skills.
3

Prerequisites

(JMS 210 and JMS 212 with a minimum grade of C)

Major/Minor Restriction

Include Journalism (and) Media Studies Major(s)/Minor(s)

Course Fee

Course Fee Required

JMS 315 Sports Reporting

How to report and write about sports. Emphasis on what constitutes sports news and both the uniqueness of sports journalism and how it is similar to other beats.

3

Offered

Generally offered Spring Annually

Major/Minor Restriction

Include Journalism (and) Media Studies Major(s)/Minor(s)

JMS 342 Video Production

Learn the terminology, procedures and skills of basic studio television production. Application of techniques to the production of programs.
4

Prerequisites

(JMS 210 and JMS 212 with a minimum grade of C)

Major/Minor Restriction

Include Journalism Major(s)

Course Fee

Course Fee Required

JMS 345 Introduction to Public Relations

This course provides a foundational understanding of public relations with a focus on the creation, dissemination and measurement of strategic messages. Topics examined include social corporate responsibility, crisis management, media management and social media. The course also explores the variety of PR career paths.
3

JMS 350 News Editing

Learn how to present stories and graphics that are factual, clear and appealing and that follow the guidelines of journalistic style and integrity. Focus on copy editing and graphic design.
3

Prerequisites

JMS 310 with a minimum grade of C

Major/Minor Restriction

Include Journalism Major(s)

Course Fee

Course Fee Required

JMS 380 Public Relations Techniques

This is a hands-on course that reviews the tools available for PR practitioners to disseminate their message including media kits, campaigns, PSAs, blogs, podcasts, social media posts and everything else in between all while working with a real-life client to enrich classroom learning.
3

Prerequisites

(JMS 210 and JMS 345 with a minimum grade of C)

JMS 385 Media Planning and Research

A managerial approach to the study of media research and media planning strategies. Methods and procedures used in the planning and evaluation of the media mix will be examined.
3

Prerequisites

JMS 345 with a minimum grade of C

Major/Minor Restriction

Include Journalism Major(s)

JMS 390 Impact of Mass Media on Society

The effects and roles of media content and media industries in contemporary society, the current state of media effects theory and research.
3

JMS 397 History of Mass Media

Survey of the cultural, technological and economic evolution of the mass media, with emphasis on issues and trends in mass-mediated communications.
3

Class Restriction

Include Junior and Senior