BAMK 490 Marketing Strategies

This capstone marketing seminar course emphasizes application, analysis, planning and control of the various marketing mix variables, the target market, and the marketing environment.

Credits

3

Prerequisite

(BAFN 370 and BAMK 361 with a minimum grade of C-)

Major/Minor Restriction

Include Marketing Concentration(s)

Class Restriction

Include Senior

Course Fee

Differential Tuition Required