Professional Selling and Customer Relationship Management Certificate

• Program Overview
• Certificate Requirements

Program Overview

Kenneth W. Monfort College of Business

The Professional Selling and Customer Relationship Management Certificate is focused on developing strong sales skills and deep product knowledge within a core business discipline. The combination of strong job growth, high demand for individuals with technical sales expertise, and competitive salaries makes this a highly promising career path for ambitious graduates, and students who complete the certificate will be well-prepared to enter this field.

Certificate Requirements — 12 Credits

Required Courses — 9 credits

BAMK 360	Marketing	3
BAMK 364	Selling and Sales Management	3
BAMK 471	Customer Relationship Management (CRM)	3

Electives — 3 credits

Select one course:

BAMK 365	Integrated Marketing Communications	3
BAMK 366	Omni Channel Retail	3
BAMK 468	Business-to-Business Marketing	3

Note: Students must have completed 45 credits prior to enrolling in BAMK 360. BAMK 360 serves as a prerequisite for BAMK 364, BAMK 365, BAMK 366, BAMK 468, and BAMK 471.