Undergraduate 2019-2020

JMS 387 Advertising Copywriting

Advertising from the copywriter's standpoint; planning and writing creative strategies. Create copy for broadcast and print media and learn illustration and layout concepts.

Credits

3

Prerequisite

(JMC 210: with minimum grade of C or JMS 210: with minimum grade of C)and (JMC 345: with minimum grade of C or JMS 345: with minimum grade of C)

Major/Minor Restriction

Include Journalism Major(s)

Course Fee

Course Fee Required